The Referral Institute Northampton

NORTHAMPTON

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I Don't Need Any More Work At Present!

The dangers of a full diary ...

Doesn't that sound fantastic? A vindication that your marketing is working, yet it is a dangerous place to be and a crazy thing to say to anyone in your business network ...

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Managing Mistakes By Being Assertive

A guest post by Jo Pogson ...

I was listening to Jo Pogson give a presentation on assertiveness the other day. It struck a chord with me and got me thinking about assertiveness in referral relationships ...

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Knowledge Is Knowing A Tomato Is A Fruit

Wisdom is not putting it in a fruit salad!

Brian Gerald O'Driscoll came up with that quote. I love it as it says it all. Everything I teach is already written in a great book by Dr Ivan Misner and his colleagues ...

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Stand Out From The Crowd: Be A Specialist

Don't get lost in the crowd ...

I go to a lot of networking events and I rarely go to one where there isn't at least one accountant.They talk about offering more than just people's end of year accounts ...

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Building A Referral Relationship

It's the little touches that count ...

It's Friday morning and I'm knee deep in follow-up phone calls from my Referral Masterclass last Wednesday. The dog barks as there is someone at the door ...

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Musings On Strategy: Marshalling Your Resources

Words of wisdom from Carl Von Clausewitz and others ...

Some time ago, when I was first learning about business strategy, Mike Burdett gave me a definition of strategy as, ''marshalling your resources to achieve your objectives'' ...

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Referral Marketing Means Referrals For Life

It's like winning the lottery for your business ...

What's in it for you to grow your business by referrals? It's summed up in the name of the Referral Institute flagship programme, Referrals for Life. What does that mean?

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Business Networking: No Pressure To Refer

Well, what's the point of going then?

I'm fascinated by networking groups who insist one of their main benefits is no pressure to refer. How odd, as people complain it is a waste of time if they don't get referrals ...

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Collaboration: Working With The Enemy

Are there more opportunities than threats?

I was watching Drew Pritchard of Salvage Hunters fame on television the other evening. For those of you who have never seen the show, he restores architectural salvage ...

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Coping With Change You Don't Want

A personal viewpoint ...

As an ex-nurse, I am well aware of the side effects of chemotherapy. I've witnessed it many times, but in the knowledge that I could walk away at the end of my shift ...

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3 Top Tips When Asking For Advice

Whilst always remaining sincere ...

Many of us are in the business of giving advice. It's how we earn our living as consultants, trainers and coaches as we support other business people and individuals ...

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